Since digital technology has been around and has started to become more mainstream, the distribution and consumption of the radio has increased. New technologies such as Ipods, Iphones and other new technology now allow you to download music via your phone and listen to digital radio. New technologies also allow you to visit the internet a watch your favorite music selections. People can easily access the radio anytime, anywhere through the applications they have on their phones.Statistics show there has been an increase in 1 million listeners since December 2008.
Convergence of media technologies means that now days you don't have to tune into your analogue radio and spend hours trying to get signal. With media convergence you can now do every thing you want with one gadget such as with a mobile phone you can listen to the radio and browse the internet. With the internet you can also log on and listen to your favorite artists music.
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